The vibrant personality that makes Businesses of Bayside so special comes alive through Helen’s inspiring lifestyle brand, where Greek-inspired linens meet theatrical creativity and genuine connection with customers from near and far.
Day 16 of Businesses of Bayside
Celebrating the local legends who make our community thrive! Today, we’re featuring Helen from @ms.h_lifestyle
Here’s her story…
What inspired you to start your business?
I was travelling to Greece one year and finding inspiration through my travels, I took the plunge to start importing linen.
What’s the most rewarding part of running your business?
This ticks so many boxes for me. I love creating my own vision, most times late at night a song will pop into my head and I choreograph the next price of content . I also am really blessed with the connection we have with our followers @mshlifestyle . Sometimes coming all the way from Watsonia to shop in our store
What’s something about your business that people would be surprised to know?
Behind all the theatrics there is a lot of hard work, long hours and sometimes it takes its toll, I’m lucky my staff are there to support the brand and have each others backs
If your business had a theme song, what would it be?
Oh gosh … there are so many
Let’s go crazy,let’s get nuts
Girls just want to have fun
She’s a maniac
Who runs the world … GIRLS
How did you come up with the name of your business?
After my divorce I wanted to prove to myself I could actually run a business without having to lean on anyone . (My staff are different )
If you could collaborate with any other local business, who would it be and why?
Probably @baiadivino ‘cause we love their vibe, their food and the Margaritas
What’s the best compliment a customer has ever given you?
This is something my dad has instilled in me . To always be confident be kind, make people laugh and make them fell good. I also got told once I look like ANASTASIA I loved that
What’s one misconception people have about what you do?
Some people think I’m over the top, I am a little and they’d be right. However I’m most comfortable at home cooking and entertaining my friends
Let’s support local! If you love businesses like @ms.h_lifestyle, drop by, and spread the word!